How to create video podcasts and transcripts of audio
Janaina Santos, 07 October 2020
Janaina Santos, 07 October 2020
This article published by Forbes describes how the “Deaf And Hard Of Hearing People Are Helping To Fix The Podcast Accessibility Problem”. Offering your content in a written form will give you a competitive advantage when reaching this audience that is so eager to consume podcast content.
The process is very simple since you already have the most important bit: the content itself. Since podcasts usually have good audio quality, which is crucial for AI-generated transcripts, you can use software like Amberscript to instantly transcribe your audio files.
Here is a step-by-step on how to transcribe a podcast with Amberscript. If you are using another transcription tool the process should be similar so you can still use this guide.
An SEO boost is a big incentive on its own, but you can leverage the accessibility of your podcasts by promoting it in catalogs and groups for the deaf and hard of hearing. Spread the word!
You can transcribe up to 30 minutes of audio with our free trial!
You will be surprised to hear that, in a study conducted by the University of Florida, 43% of monthly podcast listeners mentioned they had found podcast content on Youtube. The channel is even ahead of Spotify, which accounted for 23% of the respondents.
These numbers tell us a few things: 1. Youtube is consolidating its role as a big player in the podcasting industry. 2. Even podcast listeners are visual creatures.
Spotify seems to be aware of the threat as it recently launched video podcasts for selected channels.
As a podcaster, you need to have a spot on Youtube and gain access to the 2 billion users.
Convinced? Let us show you that converting your audio content into video is easier than you thought.
Here are a few options but you will need to test which one works better for the type of content you produce:
As we mentioned, the deaf and hard of hearing make for a large portion of the population.
Having your podcast in video format allows for using a different type of text version: subtitles.
One of the advantages is that subtitles favor those who are not completely deaf, or who are not native speakers, so they can still partially understand what is said in the audio but can use the subtitles to fully comprehend it.
Another way to increase the reach of your content is crossing borders: make your podcast available to an international audience by providing translated subtitles.
Here is how you do it:
You can find a description of the different type of subtitles and a step-by-step in how to create them in this article how to create subtitles – a Step by Step Guide
In the two options, once the subtitle file is created, you can add them to your video. Again, here you have some options: to encode the subtitles in the video file or use it as closed captions.
Internet universality's definition relates to the equality of access to the digital environment. Find out how to promote web universality!
You can make your podcasts accessible to the deaf and hard of hearing by providing transcriptions and creating video podcasts. Find out how!
Which subtitles should you use for Digital Accessibility? Learn how Sdh subtitles and closed captions can make you content WCGA-proofed.